Derek Rose

Established in London in 1926, Derek Rose is a heritage British brand specialising in luxury sleepwear, loungewear and leisurewear, known for impeccable craftsmanship, refined silhouettes and enduring design

Scope of work:

  • Full social media strategy development

  • Creation of distinctive content pillars aligned with brand positioning

  • Influencer and creator strategy

  • Social content production approach using innovative freelance creators

  • Brand positioning alignment across channels

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